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Client Case Studies
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Internal 144 Marketing
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Client:
- 144 desk at top ten broker by value traded
Challenge:
- Raise visibility of 144 services with customer-facing parties within
firm
- Leverage top ten position in 144 market to improve external marketing
and generate greater volume of 144 trades
Solution:
- The Washington Service produces monthly report showing overall insider
selling volume, insider selling by industry, and 144 broker rankings
- Report used to market 144 services internally via monthly newsletter
Benefits:
- Newsletter increases awareness of 144 services within firm
- Firm’s wealth managers use newsletter information to highlight 144
services when discussing wealth management with individual clients
- 144 broker market share figures allow client to determine and track position
within market and improve external marketing materials
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144 Market Intelligence
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Client:
- Equity Capital Markets Group at bulge bracket investment bank
Challenge:
- Track market share and gain competitive intelligence in the 144 restricted
security agency transaction business
- Find prospects for agency transaction business and newly available
pools of liquidity for investment management business
Solution:
- The Washington Service designs a custom database structure that addresses
client’s informational requirements
- The Washington Service improves data acquisition system to capture
additional data elements from Form 144s (10b5-1 flag) that are of particular interest
Benefits:
- Client receives data not available from any other vendor
- Market share figures allow client to track effectiveness of marketing
efforts
- New source of prospects for high net worth brokerage and derivatives
business
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Custom Insider Analysis
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Client:
- Small cap portfolio manager of a $1.75 billion fund at an asset manager
with $1.1 trillion under management
Challenge:
- Screen recent insider trading activity for new investment candidates using
proprietary criteria based upon insider relation, historical activity, and market cap
- Use custom metrics to monitor insider selling levels of companies held
in the fund
Solution:
- The Washington Service works with the manager to refine and improve
their original proprietary criteria
- The Washington Service designs and implements Weekly New Ideas Report
and Daily Insider Sales Report
Benefits:
- Concise custom reports that deliver only what is relevant to the manager
in a custom format designed for maximum utilization
- Greatly increased accuracy of reports as the information contained
is acquired using The Washington Service’s proprietary quality assurance processes
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Real-time Insider Data
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Client:
- $4 billion hedge fund using quantitative models to drive automated
trading strategies
Challenge:
- Incorporate insider data into real-time trading models
- Data directly from the SEC was unusable due to lack of consistent structure
(free text fields specify security, insider, and relation) and filer errors
Solution:
- The Washington Service implements real-time quality assurance process
and data analysis staff to interpret, structure, and correct form data on the fly
- The Washington Service hosts real time http insider data feed on its
high availability web server and communications infrastructure
Benefits:
- Accurate and structured data fed into real-time trading model within
120 seconds of raw data dissemination from SEC
- High availability data feed infrastructure delivering 99.9% reliability
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